Ehrenberg-Bass Institute

The Ehrenberg-Bass Institute carries out a world-class program of innovative research, making breakthrough discoveries in the field of marketing and disseminating new knowledge globally.

Based at Adelaide University, the Ehrenberg Bass Institute is the world's largest centre for research into marketing. We rely on funding from our generous sponsors and donors to support our research and education initiatives, provide scholarships for research students, fund experiments and more.

Your gift to the Ehrenberg-Bass Institute today will help to further advance award-winning marketing science.  

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Adelaide University respectfully acknowledges the Kaurna, Boandik and Barngarla First Nations Peoples and their Elders past and present,who are the First Nations’ Traditional Owners of the lands that are home to our campuses located in Adelaide, Magill, Mawson Lakes, Waite, Roseworthy, Mount Gambier and Whyalla.